Why You Feel ‘Busy’ But Not Profitable — and How QuickBooks Reports Reveal the Truth

You’re getting orders. Your phone is always buzzing. You’re barely getting time to rest.

But then you check your bank account and think, “After all that work… is this all I made?”

You’re not imagining things. This is one of the most common frustrations we hear from business owners — and there’s a reason behind it.

Being “Busy” Doesn’t Always Mean Being Profitable

Let’s say you’re a baker in Nairobi. You take 20 cake orders a week. Sounds like business is booming, right?

But after buying ingredients, paying staff, delivering orders, and topping up gas for the oven, there’s barely anything left.

Why?Because many businesses only track sales — not profit.

The Big Mistake: Confusing Income with Profit

You made KSh 100,000 this month? Great. But how much did you spend to make that money?

If you don’t subtract your expenses, you don’t know what you actually made.

Here’s the difference:

• Gross Profit = Income – Cost of Goods Sold (what it cost you to deliver the service/product)

• Net Profit = Gross Profit – All other expenses (rent, salaries, fuel, subscriptions, etc.)

If you're only looking at sales, you're seeing the top line, not the bottom line. And the bottom line is what matters.

Hidden Costs That Steal Your Profit

Here are some common money leaks we’ve uncovered with our QuickBooks clients:

• Underpriced services — charging less than what it actually costs to deliver

• Unrecorded expenses — small daily spends that add up (fuel, airtime, lunch for staff)

• Too much credit — clients paying late or not paying at all

• Suppliers charging more than you thought — especially with fluctuating costs

When you don’t have proper reports, these issues stay hidden. You stay busy, but broke.

How QuickBooks Reports Help You See the Truth

With QuickBooks — especially when it’s set up right — you can see exactly where your money is going and what’s truly profitable.

Some of the most helpful reports:

• Profit & Loss Statement — shows your actual profit after expenses

• Sales by Product/Service — see which offerings bring the most income

• Expenses by Vendor — track who’s costing you the most

• Customer Balance Summary — know who owes you money

These reports are ready in seconds, not hours. You don’t have to be an accountant to understand them — we train you to read and act on them.

A Service Business That Was Always in Motion

A Remotix client runs a mobile cleaning company. They were getting bookings every week, sometimes two or three jobs per day.

But they felt stuck — the owner told us:

“We’re always busy, but there’s nothing left at the end of the month.”

Once we helped them start using QuickBooks:

• They discovered they were undercharging on smaller jobs.

• Fuel was eating into their margins.

• A few corporate clients were taking 60+ days to pay.

With that clarity, they changed their pricing, tightened credit terms, and became more selective with which jobs to accept.

Now, they’re still busy — but with better-paying work and actual cash flow.

You Don’t Need to Guess Anymore

You deserve to know if your hard work is paying off. You deserve real numbers, not gut feelings.

At Remotix, we help you:

• Set up QuickBooks to reflect how your business runs

• Train you to read and use your reports

• Offer ongoing support so you don’t fall behind again

Ready to Go From Busy to Profitable?

Let’s stop the guessing and start tracking what truly matters — your profit.

Book a free consultation or Contact us at info@remotixkenya.com to get QuickBooks set up the right way.